Originally posted on GreenSportsBlog:
Kari Brizius has an amazing story. Entrepreneur. In business with her mom. West Point grad. Athlete. Environmentalist. And, most relevant to GreenSportsBlog, President of Relan, a Minneapolis-based company that pioneered the “up-cycling” of stadium and arena signs and banners. GSB was pleased to speak with Kari about Relan, and more.
GreenSportsBlog: How and when did Relan begin?
Kari Brizius: It all started in 1995 in Minneapolis as a way to keep vinyl banners and signs out of landfill. Most stadiums, arenas, museums and other large entertainment venues would just throw them out. The founders of Relan had a better idea: Repurpose the banners into totes, messenger bags and other products. Their first customers were Aveda and few museums around the country. It was a side business for the founders and thus, between ’95 and 2011, it grew slowly.
GSB: How did you get involved?
KB: Well, in 2010-2011 my mom…
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